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🖼GRAPHICS
🌈️ART DIRECTION
🧠BRANDING
🏁️STRATEGY
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Nike
Never Done
Video Series


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A video series with 3 episodes, made to conjur up conversation between the melting of snow caps and the fashion industry.

On a video call with  Feng Chen Wang (Fashion Designer) and Cai Xue Tong (Olympian Snowboarder) we asked them to have a genuine conversation surrounding the impacts of climate change on their respective industries. Asking them to see whether there is a more sustainable future ahead.

Whilst showcasing a collaborative design project between FCW and XTC hosted by Nike.
2022✧CREATIVE✧HYPEBEAST+NIKE✧2022✧CREATIVE✧HYPEBEAST+NIKE✧2022✧CREATIVE✧HYPEBEAST+NIKE✧2022✧CREATIVE✧HYPEBEAST+NIKE✧2022✧CREATIVE✧HYPEBEAST+NIKE✧2022✧CREATIVE✧HYPEBEAST+NIKE✧